Brian Scudamore is the founder and CEO of O2E Brands, which stands for Ordinary to Expectational. O2E is the banner company for 1-800-GOT-JUNK? WOW 1 DAY PAINTING, and Shack Shine. Currently, he’s at the helm of a burgeoning home-service empire; each brand has the franchise locations in every major metro in North America and Australia. He’s a respected industry leader and his companies have made celebrated appearances on ABC Nightline, Good Morning America, Dr.Phil, CNN, The Today Show, Oprah, and CNBC. Brian’s story has been featured in Fortune Magazine, The New York Times, Huffington Post, and The Wall Street Journal.
Brian is a strong believer in bigger and better together. He’s steadfast in driving the vision for his franchise brands and having a business model that has been created and tweaked to achieve incredible results. Purchase Brian’s book on Amazon WTF? Willing to Fail. How Failure Can be Key to Your Success. In the book, Brian takes you on an adventure that will convince you once and for all that you have exactly what it takes to succeed.
Mike and Brian cover a ton of great stuff in this episode like being fanatic about the franchise model that Ray Crock created with McDonalds to start businesses, how he turned his quick growing startup called Rubbish Boys into the franchise behemoth 1-800-Got-Junk, the journey of 59 no’s to get the number for 1-800-Got-Junk, why he loves the franchise model to help people create business opportunities to build their own success story, his thoughts on deciding if a business model can be franchised, the power of always on marketing to build your brand, and much more.
And now here’s Brian Scudamore.
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