Podcast: Play in new window | Download
Christine Specht is the CEO of Cousins Subs, a Wisconsin-based, sub sandwich shop that started in 1972 in Milwaukee. Delicious crunchy soft bread, deli fresh favorites like the club classic, hot off the grill specials like the cheese steak, and limited edition sub sandwiches have continued to help Cousins grow with locations in Wisconsin, Illinois, and Indiana. You can order your sub online for you or a large group, and many Cousins locations offer curbside pickup and delivery.
Cousins Subs’ success can also be contributed to a smart franchise model, that continues to evolve and keep customers coming back. In Christine’s first appearance on the How’d It Happen Podcast, she talks with our host Mike Malatesta about the Cousins Subs franchise model, why her father decided to start a sub sandwich shop in Milwaukee, and much more.
In this episode Christine and Mike talk about the challenges COVID-19 created for restaurant operators, how Cousins quickly got their team together to get a strategy in place to be an essential business, their approach to reopening in-restaurant dining during the pandemic, why customer loyalty programs work, and much more.
Want to be the first to know when new episodes are released? Click here to subscribe
Thank you for being a How’d it Happen listener. Please enter your email address below to subscribe, or subscribe on Apple Podcast,Stitcher, or wherever you like to listen.
Also, podcast reviews are important to iTunes and the more reviews we receive, the more likely we’ll be able to get this podcast and message in front of more people (something about iTunes algorithms?). I’d be extremely grateful if you took less than 30 seconds and 5 clicks to rate the podcast and leave a quick review. Here’s how to do it in less than 30 seconds:
Click on This Link – https://podcasts.apple.com/us/podcast/howd-it-happen-podcast/id1441722417
Click on the “Listen on Apple Podcast” Box
Click on “Open iTunes” – You will go directly to the iTunes page for the Podcast
Click on “Ratings and Reviews”
Click on the 5thStar (or whatever one makes the most sense to you 🙂
Special thanks to Hammerstone Marketing for website design, podcast production, and blog collaboration.