John Corcoran, Partner at Rise 25, Get More Clients and Referrals with Podcasting – Episode 81

John Corcoran is a partner at Rise 25, a company that helps B2B businesses get more clients, referrals and strategic partners through their ‘done for you’ podcast service. He’s also host of the The Smart Business Revolution podcast where he interviews today’s top entrepreneurs and authors to reveal how they use relationships to grow their businesses and their incomes. John graduated from UC Santa Barbara with an English Degree and received his law degree from the University of San Francisco Law School

John’s career began as a speech writing intern in the White House before earning a full-time position there and in the administration of California’s Governor Gray Davis. As an intern, he was given a unique opportunity to write a speech that President Clinton delivered in the East Wing of the White House. Later, after collaborating with Aaron Sorkin, a line from a Thanksgiving proclamation that John wrote was used on the TV show, The West Wing. While practicing law in his own boutique firm, John was writing on the side for publications like Forbes, The Huffington Post and Newsweek. When it became clear to John that blogs, webinars and podcasts could move the needle for him more than just writing, he began the gradual shift away from law and toward full time content creation.

Mike and John cover a ton of great stuff in this episode, including how moving often as a kid helped him appreciate the need to cultivate relationships, why he doesn’t subscribe to the “burn the boats” mentality, how a letter to the editor at the New York Times got him noticed, why a podcast is better than a coffee meeting, and his keys for building an awesome network.

And now here’s John Corcoran.

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