I believe leadership habit No.6 is to Be Clear. Just because I think something – doesn’t mean that everyone else will get what I’m thinking. This has historically been one of my most frustrating Leadership weaknesses.
I believed that if I set the example, people would follow that example.
I was often wrong about that.

I believed that if I said it once, everyone had it.
I was often wrong about that.

I believed that if I said it to someone, they would deliver it to others exactly the way we’d discussed.
I was often wrong about that.
And finally, I believed that if I said a little about what was clear to me, the person(s) to whom I was talking would so easily see into my mind to connect the part of the unsaid with the said.
By now you get that I was being anything but clear. I was expecting people to practice osmosis which, as it turns out, is an impossible expectation, particularly when mind-readers weren’t my audience. I learned, and am still learning, that I can’t expect people to understand the mission if I don’t give them the whole story.
It can be a challenge to slow down and make sure you’re being clear.
The temptation is to run as fast as your mind can run.
But it’s not just about you.
I found that if I was expecting my team to execute at a level that would eventually be multiple “X” times where we are today, I owed them the clarity and the direction that comes from being clear.
For me, being a good – or maybe even a great – Leader doesn’t just come down to having an understanding about what good Leadership takes.
It also comes down to the execution of what it takes. To the doing of what it takes. To the habits of what it takes. Read all my 10 leadership habits here.

I love supporting and helping entrepreneurs bring their dreams to fruition, break through barriers, and achieve massive success.
As an entrepreneur myself, I’ve helped found, grow, and sell 2 waste treatment, recycling, and disposal companies. These companies collectively generated more than $500M in revenue while I was involved and sold for more than $180M.
I’ve lived in entrepreneurial shoes like yours since I was 26. For 30 years I’ve been through – and am still on – the roller coaster you’re on. I’ve experienced the excitement, pain, grit, and mistakes that come with every entrepreneurial journey.
You can learn about many of the problems I dealt with starting my companies, and how I overcame them in my book “Owner Shift – How Getting Selfish Got Me Unstuck” available on Amazon. Purchase my book Owner Shift, make notes along the way in the book, and reread all the stories that inspire you to become an entrepreneur. I want this book to inspire you on your entrepreneurial journey to get unstuck, and achieve the future you always imagined.

If you prefer to listen, get my audiobook, Owner Shift. Free with your trial on Audible or Amazon. You’ll get access to all my stories that lead me to become an entrepreneur. Most importantly, you’ll hear my journey to get unstuck, and achieve the future I always imagined. And you’ll hear it directly from me, I narrate the audiobook!

And if you want my professional help as your coach, contact me here. I’ve mastered what it takes to start, build, grow, and sell a business. When I work with clients through my OwnerShift coaching, I help entrepreneurs and business owners get unstuck and start living the life they want.
My purpose is to inspire and activate increasing greatness in entrepreneurs and leaders. My goal is to make a positive and profitable difference with every client I work with. I help clients apply the lessons I’ve been fortunate to learn in my 30 years as an entrepreneur to help them excel and create amazing lives, companies, teams, and futures.
I don’t do this work to make a living.
I do it to make a difference.
I’m very selective about my OwnerShift coaching relationships. I ONLY work with these kinds of clients:
- Entrepreneurs and CEOs of profitable, privately held companies leading companies with revenues between $10M and $250M.
- Leaders who are committed to moving beyond where they are professionally and personally AND have the autonomy to make the decisions and take the actions necessary to do so.
- People who value making significant investments in themselves.
- Kind people.
OwnerShift is an exclusive and customized one on one coaching program for high-performing entrepreneurs and CEOs. It’s designed to guide them to the bigger and brighter personal and professional future they want to own and make their property.
In the OwnerShift program, my client is the Hero, and I am their Guide. I will never have all the answers, but I will always ask the right questions.
My mission is to help every client identify, sharpen, and leverage the tools in themselves, and those in their companies, to make significant progress toward their most important life goals.
Take the first step and learn more about my entire OwnerShift Coaching program.
